So I found this little gem on the Adfreak blog a couple of weeks ago and I’ve left it open in a tab in Chrome this entire time, sharing it with friends and colleagues as conversation offered the opportunity to do so. Engaging storytelling, personalization and overall just a great piece for a local charity. The social layer is a touch clunky and I’d love if had managed to avoid using Flash, but those are pretty minor criticisms in the scheme of things. Nice work McKinney.
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taustin posted this
