Think Simple
RSSSnow Fall: The Avalanche at Tunnel Creek
Months of effort, but a lovely example of what’s possible with storytelling on the web. See also: http://gigaom.com/2013/05/10/how-the-new-york-times-can-fight-buzzfeed-reinvent-its-future/ ?
So you wanna make an inforgraphic...
I’ll worry about the proliferation of same-looking infographics later. In the near term, a handy tool…. Next stop: ubiquitous infographics.
Sooner is better than later, but it’s never better than better.
- @leeclowsbeard
In god we trust… All others bring data, sentiment and insight
- @clickbyclick
[Marketing] is no longer about eyeballs and impressions, but instead about premium offerings and meaningful engagement.
- http://mashable.com/2012/06/12/revolution-federated-media/
If businesses can be transparent, be authentic — in the right context — then the brand and the brand story can be conversational and influential.
- http://mashable.com/2012/06/12/revolution-federated-media/
Smart Content Marketing - BrighterLife.ca
Sister agency program to support Sun Life Financial with content marketing activation. Smart (and award-winning) execution.
(Source: highroad.com)
Nice example of highly shareable content for social marketing. (Note that I didn’t say “Viral Video Example” there). Nice work Dollar Shave Club. Via ReadWriteWeb
(Source: readwriteweb.com)
A sharp, targeted placement from Chevy.
What happens in an internet minute? A LOT. As a geek - this is really cool. As a marketer, it’s a little scary to think about the ever growing volume of noise (from Intel via Ants Eye View)
About Think Simple
Musings and observations on technology, communications, design, marketing and the daily adventures of a knowledge worker. Sporadically, dogs and sports may be mentioned.
Travis Austin is a Senior Vice President & Partner with Stratacomm LLC. Everything posted on this blog is his personal opinion and does not necessarily represent the views of Stratacomm or its clients.
